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  1. Start your livestream journey on Xiaohongshu - featuring Dong Jie, Teresa Cheung, Jingchu Zhang and many other talented hosts, who are not only knowledgable about shopping, but also knowledgable about life. Watch them talk about unique fashion pieces and accessories, the best beauty and skincare finds, aesthetically-pleasing home decor, healthy ...

  2. Nov 20, 2022 · Xiaohongshu was founded in 2013 by Miranda Qu and Charlwin Mao Wenchao as an online tour guide for Chinese millennials. The co-founders used to work for the media group Bertelsmann and Bain ...

  3. RED, also known as Xiaohongshu, is a Chinese social media platform that originated in 2013. Initially launched as a platform for Chinese consumers to discover and purchase overseas products, it has since evolved into a comprehensive lifestyle and e-commerce platform.

  4. Apr 10, 2020 · Apr. People who know about China’s history in 1960s to 1970s may know “Xiaohongshu”, or “Little Red Book”, the nick name of the book “Quotations from Chairman Mao”, which was the most circulated book in China during Cultural Revolution (1966-1976). However, the “Little Red Book” we are talking about today has nothing to do ...

  5. Feb 27, 2024 · Feb 27, 2024. As of October 2022, almost one third of Xiaohongshu's users lived in new tier-1 cities and above in China. The social commerce platform, also known in English as Little Red Book or ...

  6. Jun 24, 2019 · Xiaohongshu is most famous mobile application which is used in china for their Xiaohongshu is a cross border e-commerce and social media platform that trades luxury, beauty and fashion goods by ...

  7. Mar 16, 2020 · Xiaohongshu's seed users are a group of people who love travel and consumption. As compared with Instagram, Xiaohongshu is closer to consumption and is the community platform with the strongest ...