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Stetson is an American brand of hat manufactured by the John B. Stetson Company. "Stetson" is also used as a generic trademark to refer to any campaign hat , particularly in Scouting . John B. Stetson gained inspiration for his most famous hats when he headed west from his native New Jersey for health reasons.
Founded in 1865, Stetson was born from the spirit of the West and grew to become an American icon. John B. Stetson’s friendly gesture towards a wayward traveler on the new frontier gave birth to the world's first “cowboy hat.”. Ever since, Stetson has been a global leader in headwear, a trusted household name around the world, and has ...
Legendary Westernwear | Stetson. Introducing the Cowboy Coffee Kit, a special edition gift set featuring an all-new premium blend that captures the essence of frontier mornings, plus two exclusive, American-made mugs. Handcrafted for heel-to-comfort and designed to make a statement in every step—including all-new styles for fall.
- The Failures Before The Success
- Boss of The Plains: The First Cowboy Hat
- John B. Stetson Company
- All Downhill from Here
- The State of Things
John B. Stetson was born in 1830 in Orange, New Jersey. The youngest of several brothers, the oldest of whom inherited control of the father’s hatmaking business, John still managed to learn the basics of the hatmaking trade. But John was sickly; there was something wrong with his lungs and doctors didn’t give him much time to live. So, John did wh...
John Stetson’s arduous experiences trying to prospect for gold may not have been a huge success, but he noticed a gap in the market. His old hatmaking instincts kicked in when he saw how poorly outfitted Americans were who made the trek out West. There was, as yet, not an agreed-upon Western hat. Most people came out with the hats that had served t...
John Stetson sent out samples of the Boss of the Plains to every Western-wear retailer he could reach and was sure to include a blank order form with each sample. The as-yet-unknown brand was then assailed with enormous orders from every corner of the frontier. The Boss hat was offered in only two colors to start, black and a pearl-gray white. Cowb...
The Western hat phenomenon could only last for as long as Americans actually wore hats. Sales of Stetson hats were strong up until the Great Depression. This financial crisis further spurred a change in style, where folks simply didn’t wear hats in the same way. While hat-wearing picked up again for a time during and after World War II, the industr...
The outlet had the crummy carpets and harsh fluorescents I’ve come to expect in the outlets and stores of the great, but maybe out-of-touch American brands. I really did feel 13 years too late when I arrived. A handful of other customers were there, but I was left alone in a cavernous part of the former factory to watch the educational VHS tape. Th...
The old Stetson factory in St. Joe is now nothing but an outlet store. The huge building has been subdivided into a couple of smaller retail stores. Ms. Mary Ellis, who has worked for Stetson for the majority of her adult life, was kind enough to sit me down in front of an ancient VCR playing a video called How a Stetson is Made.
Signature. John Batterson Stetson (May 5, 1830 – February 18, 1906) was an American hat maker who invented the cowboy hat in the 1860s. He founded the John B. Stetson Company in Philadelphia, Pennsylvania, in 1865, and it became one of the largest hat manufacturers in the world. The company's hats are now commonly referred to simply as ...
Jan 26, 2024 · Stetson’s ‘Boss of the Plains’: John B. Stetson’s original cowboy hat had a 4-inch rounded crown and any brim width up to 3 3/4 inches. It only grew in size and popularity from there. This example, sold by Charles Schreiner & Co. of Kerrville, Texas, boasts a 6-inch crown with a grosgrain ribbon and a 4-inch brim with ribbon edge binding.
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