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Discover how the UK entertainment and media market is set to become the largest in Europe by 2024, driven by internet advertising growth, innovative streaming services, a resurgence in cinema and live music, and a robust gaming sector. Explore key insights and forecasts from PwC's latest report.
The global media and entertainment market is experiencing significant growth across various segments, including movies, music, video games, and social media. This expansion is driven by advancements in 5G, digitalization, and cloud storage.
Streaming video, social media, and gaming are helping to enable new business models and reshaping media and entertainment. But the real story for 2023 is that these three sectors are increasingly becoming more interdependent as part of a broader and richer media and entertainment ecosystem.
The entertainment and media market encompasses every broadcasting medium from newspapers, magazines, TV and radio and popular forms of entertainment such as film, music and books. The...
Jul 16, 2024 · PwC’s Global Entertainment & Media Outlook 2024-28, now in its 25th year, provides in-depth analysis of global entertainment & media (E&M) consumer and advertising spending. The Outlook includes five-year historical and five-year forecast data and commentary for 11 industry segments across 53 countries and territories.
As the E&M industry grows to US$3.4 trillion by 2028, large new revenue pools—in advertising, streaming and emerging markets—are forming. In 2023, the entertainment and media (E&M) industry recovered its balance.
PwC’s 25th annual Global Entertainment & Media Outlook offers an in-depth, five-year forecast of evolving forces that will likely shape an industry on track to be a $3.4 trillion market by 2028. Here’s a snapshot of what we found and what’s to come.
