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- British Airways is undergoing a £7bn tech transformation which is to include a £100m investment into AI and machine learning to help flights depart on time. The transformation includes a new website, mobile app and on-board messaging service. The company's new website and mobile app will provide more personalisation to users.
finance.yahoo.com/news/british-airways-undergoes-7bn-tech-115513874.html
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It’s the investment you’ve all been waiting for: new lounges, a much-improved app, a road map to sustainable fuel, free Wi-Fi and more
Mar 5, 2024 · 600+ modernisation initiatives are being rolled out as part of the airline’s £7bn transformation plan, as it invests in every part of its business. A new website, mobile app, free onboard messaging, new short-haul seats and a new First suite are among the airline’s latest plans.
Sep 5, 2024 · British Airways is undergoing a £7bn tech transformation which is to include a £100m investment into AI and machine learning to help flights depart on time. The transformation includes a new ...
Mar 8, 2024 · British Airways has unveiled plans for a £7 billion digital transformation project that will see the airline invest over £850 million to modernize IT infrastructure and leverage artificial intelligence (AI).
- George Fitzmaurice
Mar 11, 2024 · British Airways chiefs unveiled a £7-billion transformation at a showcase event in the City of London on Monday, highlighting an overhaul of BA’s technology platforms and measures to improve its operations.
Mar 6, 2024 · British Airways (BA) has unveiled a “transformation plan” with £7 billion ($8.9 billion) to be invested in a wide range of initiatives, including a new website, artificial intelligence...
Mar 5, 2024 · British Airways Plc will spend £750 million ($952 million) on information-technology improvements including an overhaul of its website as part of a £7 billion push to modernize the airline.
