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- According to the latest official research published today by Rajar, Boom Radio now has 635,000 listeners a week, with an estimated 1 million listeners tuning in across a month.
www.boomradiouk.com/further-growth-for-boom-radio-audiences/
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Speaking about Boom Radio, Riley said, "Our own research has found radio is still the most popular medium for the Boomer generation, yet the majority feel that the industry is geared more towards younger people.
Boom Radio — the national DAB station targeted at baby boomers - has more than doubled its audience year-on-year, with 635,000 adults now listening each week and an estimated 1 million listeners every month, according to the latest official research*.
Boom Radio has increased its listening by 14% over the last year, taking it to 621,000 adults each week, listening for 12.1 hours per week.
• Boom Radio — the national DAB station targeted at baby boomers — has more than doubled its audience in the last 12 months, according to the latest industry research*. • Boom Radio set out to target Radio 2 listeners and runs on a fraction of the BBC’s budget.
Nov 23, 2020 · Our own research has found radio is still the most popular medium for the Boomer generation, yet the majority feel that the industry is geared more towards younger people. We see Boom...
Nov 23, 2020 · Our own research has found radio is still the most popular medium for the Boomer generation, yet the majority feel that the industry is geared more towards younger people. We see Boom Radio filling that gap, providing Boomers with a unique station geared solely at meeting their needs.
Nov 6, 2022 · Business is booming for Britain’s fastest-growing radio station. Boom’s listenership has doubled in the past year as it taps the over-60s market. James Warrington tunes in. On a quiet Sunday in August, for the first time in more than half a century, pirate radio filled Britain’s airwaves.
