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  1. doubleclick-publishers.googleblog.comDoubleClick Publisher Blog

    Jun 27, 2018 · That’s why for the last three years, we’ve been working to bring together DoubleClick for Publishers and DoubleClick Ad Exchange in a complete and unified programmatic platform under a new name– Google Ad Manager.

  2. www.google.com › doubleclick › publishersProgram Policies – DoubleClick for Publishers – Small Business

    Publishers that choose to use the DoubleClick for Publishers (DFP) Small Business service are required to adhere to the following policies. If you fail to comply with these policies, we may...

  3. pubscale.com › blog › doubleclick-for-publishers-dfpDoubleClick For Publishers- a complete guide - PubScale

    Nov 9, 2023 · Rebranded as Google Ad Manager, DoubleClick for publishers acts as a compact programmatic advertising solution that publishers can use for ad delivery, publishing, monetization, and more. Self-managed website monetization platform designed for small and medium-sized publishers.

  4. www.publift.com › blog › what-is-googles-dfp-first-lookDoubleClick for Publishers: Everything You Need to Know

    Google DoubleClick for Publishers (Google DFP), is an advertising platform for publishers, giving them complete control over their ad inventory management. While DFP was rebranded as Google Ad Manager (GAM) several years ago, it is often still referred to as DFP within the ad tech industry.

  5. support.google.com › faqs › answerDoubleClick Digital Marketing - Google Help

    DoubleClick Digital Marketing (DDM) is an integrated ad technology platform that enables advertisers to more effectively create, manage and grow high-impact digital marketing campaigns. DDM...

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  7. blog.rediads.com › ad-manager › everything-aboutEverything about DoubleClick for Publishers (DFP)

    Sep 17, 2023 · DFP, now known as Google Ad Manager (GAM), is a solution made for publishers to efficiently manage their ad inventory. Compared to AdSense, it offers greater control over your ad inventory and a user-friendly interface for ad administration.

  8. blog.google › products › admanagerImproving yield, speed and control with DoubleClick for ...

    Apr 13, 2016 · While First Look makes it easy for publishers to capture new revenue from high-paying buyers, we are also testing a new technology to help publishers manage yield between multiple exchanges and supply-side platforms (SSPs).

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