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  1. Core elements. The main logo consists of two elements which can never be separated: the ‘The University of Manchesternametype, which must be positioned underneath the tab. The nametype must always read ‘The University of Manchester’ and not ‘Manchester University’ or any other variation thereof.

  2. The following table contains links to download different versions of the University logo. Using file formats. .eps. Used for logos and illustrations. It can be scaled to any size without losing quality (ideal for print materials, posters). It supports transparency. .jpg. Used for high quality photography and lo-res online use.

  3. The following table contains links to download images associated to our visual identity. *to be used as link for image (optional)

  4. University logo. Learn how to use our logo correctly. Written word. A look at our tone of voice and house style. Brand toolkit. Key tools to use when representing the University.

  5. Visual identity. Our visual identity consists of various key components, from logos to colour palettes to typefaces. In order to stand out, these visible elements of our communications need to look professional and consistent.

  6. Whether you’re representing the University overseas or welcoming visitors to our campus, you’ll need the most up-to-date, on-brand materials to help you describe what makes Manchester bigger, better and different. Filter, browse and download any of the key tools below to use when promoting our University.

  7. The University of Manchester logo has three primary colours: purple, yellow and grey. The purple should be used as a main colour with the grey and yellow to complement it.

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